The Nine Aurora beauty zones
A GLOBAL VISION OF BEAUTY
Export Magazine, March 2026
https://www.exportmagazine.net/2-26/mobile/index.html
Everybody has heard of the famous “Blue Zones” in the world: places where thanks to diet, environment and lifestyle, the population records the highest concentrations of centenarians in the world.
This new premium skincare brand has been inspired by this phenomenon to create products which merge dermatological science, ethno-botanical research and millenary traditions to meet one of the most universal challenges: the health and longevity of the skin.
IN-DEPTH RESEARCH
The result of over five years of study and travel in more than fifty countries, with over 100,000 pieces of data collected and analysed according to eight scientific criteria - from the patterns of skin longevity to low rates of dermatological pathologies, from cultural habits to natural skincare and botanical diversity as well as clinical safety and bioavailability.
The project, conceived and developed by Mattia Miglio, has given rise to an innovative protocol designed to accompany the skin on a harmonious journey of ageing. The comparative analysis has revealed nine zones of skin longevity, regions in the world where skin shows an extraordinary capacity to keep its elasticity, balance and radiance over time.
The Research & Development team, based on this study, has selected key ingredients chosen for their properties of regeneration, protection of the cutaneous barrier, support of the microbiome and defence from environmental stress. The resulting formulas synergise, care and protect the skin over time, with between 90% and 97% of ingredients of natural origin, cruelty-free and conceived to fight the signs of time and the most widespread skin conditions such as sensitivity, dryness, loss of tone and discolouring.
A new premium skincare brand with a focus on the longevity and health of the skin
THE RITUALS OF THE NINE AURORA
The line makes its debut with a complete and modular system of nine products and a single protocol for skin longevity. The Day Ritual offers protection and nourishment with cleanser, serum and cream, designed to defend the skin from oxidative and urban stress.
The Night Ritual regenerates and repairs with a gentle cleanser, Fountain of Youth serum and longevity cream, to stimulate the processes of overnight regeneration. Targeted treatments for the eye contour and a mask complete the protocol.
A GLOBAL IMAGE OF BEAUTY
Sleek satin-smooth glass holds the products, which have the particularity of coming in smaller containers to be inserted into the “master” containers, with an eye to sustainability, thanks to the possibility of a subscription for refills.
The logo is inspired by the moon and the nine zones of longevity and embraces every phase of life. It represents the Nine Beauty Zones and the infinite circle which also evokes a magnifying lens.
The name Aurora symbolises vitality, diversity and rebirth, and the exclusive colour palette of Coral Nine, Violet Nine and Ivory Nine reflects the balance between elegance and scientific rigour.
The launch campaign, “The journey to the Nine Zones” tells how the Zones of Longevity and their ingredients were discovered, transforming it into a visual journey which combines science, art and culture. It features Lucrezia Mangilli, winner of Miss World Italy, with finalists and models of multicultural and authentic beauty.
The central message is clear: there is not only one Fountain of Youth, but nine have been discovered, each one the expression of a different tradition, culture and biodiversity.
A TECHNOLOGICALLY ADVANCED SKINCARE PLATFORM
Innovative not only in its philosophy, approach and formulation, the Nine Aurora Beauty Zones is also a technologically advanced skincare platform with Skin AI: a personalised Skin Longevity Scan and a Skin AI Diary which for the first time allows observing how skin evolves over time – up to six months.
The Nine Aurora rituals, in fact, are not a simple cosmetic line but an intelligent platform that brings together science, technology and relations, conceived to accompany the consumer on a journey of skincare that is measurable, transparent and made-to-measure.
